Try Squidoo

August 30, 2006 | Leave a Comment

Are you an expert in something? Then, you should be developing a Squidoo lens about your topic of interest. This is a great way to help build an online name for yourself. Sign up here and tell them Harry sent you.

News releases continue to evolve into a vehicle that bypasses the MSM and goes straight to your audience. That is if you spend time optimizing your news releases with the proper keywords. Here is a good article on how to do it. Read it and get to work on your next release.

Squidoo Too

August 29, 2006 | Leave a Comment

Talked about Squidoo last week…shared my Jumpstart Your Marketing lens with you. I have developed a couple more lenses, but the one I’m most proud of is about North Carolina. The lens is called VisitNC - My Tar Heel Home. Hope you’ll give it a ride.

Traditional media no longer have the influence they once did, and organizations must adjust to this new media paradigm shift. Social media offers one avenue to reach audiences previously served by the MSM. Here you can register to download a white paper on the subject.

Going Mobile

August 26, 2006 | Leave a Comment

Going mobile is among the next big marketing trends. The Mobile Marketing Association says that by 2008 89 percent of brands will be using text and multimedia messaging to reach target audiences. And there is even a move afoot to replace your credit card with a cellphone or PDA. More marketing trends […]

Write Tight

August 25, 2006 | Leave a Comment

Headlines are where it’s at. Did you know that eight out of 10 people will read headline copy, but only two out of 10 will read the rest of the copy? Many of the great copywriters say they spend half of their time on crafting the headline. Headlines should be useful to […]

Thanks for the help readers. Think has won the Blog-Of-The Day Award for August 25, 2006.

My Squidoo

August 24, 2006 | Leave a Comment

Squidoo is a relatively new entry into the social media arena. Squidoo says it is “an online platform and community that makes it easy for anyone to build a single page–called a lens–on a topic, idea, product or cause he is passionate about. These lenses in turn help finders get unique, human perspectives instead of […]

Nominate and vote for Think here.

Not long ago, I wrote about the cost of keywords being on the decline. I’m seeing a seasonal spike in tourism-related keyword costs. I think this is due to the end of the summer travel season - fewer people are looking for vacation-related places and prices and tourism advertisers are ratcheting up their bids to […]

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