Mar
15
Social Media Ages Gracefully
March 15, 2007 | |
Let’s face it, highly hyped sites like MySpace and YouTube are for younger people. I am not younger people. Nor are the people I’m trying to reach for my clients and myself.
For instance, my wife’s new murder mystery is out and I know that it is typically older females who constitute the bulk of mystery readers. So, I needed to find a way to get the book before this target audience.
Enter Gather. It’s MySpace grown up, a place for affluent adults who tend to skew a little to the left. The founder describes it as MySpace for NPR listeners.
I penned a review of the book and placed it online at MyGather. It’s tagged with all the usual words and I’m hoping it helps increase the audience for Double Dead. Too soon to tell. I’ll keep you posted.