Mar
27
Brainstorming Resources
March 27, 2007 | |
When it comes to brainstorming, most people do it wrong. There truly is only one rule: initially, there are no bad ideas. The objective of brainstorming is to generate as many ideas as possible.
So, here is my list of brainstorming rules, followed by some resources.
- Develop ideas first, sort them out later.
- Identify the problem, discuss the solution.
- Generate ideas, ideas, ideas.
- Think quantity, not quality.
- Think, “Why Not?”
- That crazy idea may be a great one.
- Let one word or thought suggest another.
- Never criticize others’ ideas.
- Think positive. Exclude negatives.
- Imagine no budget restraints, no one to say, “That won’t work.”
- Stuck? Move on. Come back later.
- Don’t sweat the details.
- BOOKS ON BRAINSTORMING/CREATIVITY
- How To Think Like Leonardo da Vinci, Michael J. Gelb
- Writing With Power, by Peter Elbow
- The Creative Brain, by Ned Herrmann
- 99% Inspiration: Tips, Tales & Techniques for Liberating your Business Creativity, by Bryan W. Mattimore
- Five Star Mind, by Tom Wujec
- The 5-Day Course In Thinking, by Edward de Bono
- WEBSITES
- Creativity Workbook
- Creative Aerobics
