Sometimes businesses need to suck it up and fire patrons who don’t fit the best customer profile. If you have a clearly delineated positioning statement that outlines your market, you’ll know who to fire. Congratulations to Sprint who told 1,000 of its overly demanding customers to find another cell provider. Read all about it:

Sprint Says, “You’re Fired!”


Comments



1 Comment so far

  1.    harrison on August 2, 2007 1:04 am

    Conversely speaking, if my bank calls me one more time this month to sell me something (legally, under Do Not Call legislation, I’m afraid, along with nonprofit organizations who block their caller ID), I’m going to put all my money in a Mason jar.

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