Jan
28
Are You THINKing?
January 28, 2008 | Leave a Comment
I’ve mentioned our sister blog, THINKing, to you before. Are you signed up for the RSS feed at that blog? Or, if you prefer, sign up to receive the feed via email. If you have liked what we do here, I think you’ll appreciate the information from the My Creative Team blog.
Jan
11
Biggest Influencers
January 11, 2008 | Leave a Comment
With the advent of social media, we tend to think about who the big influencers on the Internet are so that we can use their leverage to reach broader audiences. Each niche or social network has its own opinion leaders, as we PR practitioners used to call them before the web.
But what about the influencers […]
Jan
10
Buffalo Hunting
January 10, 2008 | 1 Comment
When I worked with the NC Department of Commerce, the client often talked about bringing home the buffalo from a new business hunt. In most businesses, focusing solely on the buffalo means you are ignoring the chickens already in your hen house.
Getting new business is fun - and don’t get me wrong - necessary. However, […]
